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Q: What's this?
A: Notes from the interactive track at SXSW 2010 by one Finnish girl. A mishmash from, related to or inspired by the event.
If I see something that's changing the game I'M ON IT. So let's do this.
PS. for everyone I met in Austin: find me at twitter.com/vuokko and we'll take it from there. Thanks!
A tiny example of how social media is tangled into everything at SXSW: festival badges all feature QR (Quick Response) Codes that can be read by mobile phones and can contain a link to websites or other stuff online.
So basically: real-life “follow me” buttons for all!
When you meet someone at SXSW, you can scan their badge with your phone and automatically follow them at my.SXSW (where you can message them or access their contact info).
SXSW says they’re also hoping to cut down their paper footprint by reducing the need for business cards. I’m sort of skeptic about that, but the codes are a cool little thingamafeature in anyway.
